designer — since 2005

Combining Enterprise Craft
with Startup Speed

leo-color

Hi,
Founder.

Throughout my experience designing for startups  ( and even exiting one ) and after many failures and learnings, I've identified several issues that early stage founders face when looking to hire design:

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A lack of design strategy from the beginning leads to wasted time, and resources and a lot of problems to fix later.

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Founders hire multiple designers for different things, without a design direction, resulting in no consistency.

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Founders hire a full-time generalist to tackle unfamiliar territories, leading to average designs.

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Founders don't know how and where to hire great designers, frequently overspending on mediocre services.

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Founders often spend too much on mvps to test ideas, instead of creating simple, clickable prototypes.

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There are lots of talent that can’t have their visa sponsored but can do great work remotely.

My goal is to bring the best specialists in the world, for the same price of a generalist under
one design direction.

Product Designer

Visual Designer

UX Researcher

Motion Designer

Illustrator

Graphic Designer

This is not another design studio. I will live and breath your product and bring the best talent in the world on demand to make my 
vision come true


Principles & Values

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Great design is about great people. That's why I only bring top talented smart people to work with me.

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You’re hiring me because of my experience in proposing innovative, intuitive and scalable design solutions.

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I can only design what I understand. I will need time to understand your industry, product and users.

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The design process should always involve honest and constructive discussions and critiques about the work.

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I can only design what I think it makes sense, based out of a strategy previously presented and agreed among everyone.

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Design only works if it can be validated by the users and implemented by the engineers as it was tought about.

Clients that I Worked for in the Past

26-Wunderman-Thompson-Color-323-DDB-Color-220-BBDO-Color-224-Isobar-Color-225-Ogilvy-Color-211-Accenture-Color-27-Apex-Color-38-Permiso-Color-39-Hatch-Color-22-Forrester-Color-31-Salesforce-Color-23-Manulife-Color-26-Narrative-Science-Color-24-Marriot-International-Color-219-Damac-213-Willowtree-Color-212-Fantasy-Color-216-Nokia-Color-321-intel-Color-246-Philips-Color-248-Telefonica-Color-244-Itau-Color-243-Bradesco-Color-242-MasterCard-Color-226-Wunderman-Thompson-Color-323-DDB-Color-220-BBDO-Color-224-Isobar-Color-225-Ogilvy-Color-211-Accenture-Color-27-Apex-Color-38-Permiso-Color-39-Hatch-Color-22-Forrester-Color-31-Salesforce-Color-23-Manulife-Color-26-Narrative-Science-Color-24-Marriot-International-Color-219-Damac-213-Willowtree-Color-212-Fantasy-Color-216-Nokia-Color-321-intel-Color-246-Philips-Color-248-Telefonica-Color-244-Itau-Color-243-Bradesco-Color-242-MasterCard-Color-226-Wunderman-Thompson-Color-323-DDB-Color-220-BBDO-Color-224-Isobar-Color-225-Ogilvy-Color-211-Accenture-Color-27-Apex-Color-38-Permiso-Color-39-Hatch-Color-22-Forrester-Color-31-Salesforce-Color-23-Manulife-Color-26-Narrative-Science-Color-24-Marriot-International-Color-219-Damac-213-Willowtree-Color-212-Fantasy-Color-216-Nokia-Color-321-intel-Color-246-Philips-Color-248-Telefonica-Color-244-Itau-Color-243-Bradesco-Color-242-MasterCard-Color-226-Wunderman-Thompson-Color-323-DDB-Color-220-BBDO-Color-224-Isobar-Color-225-Ogilvy-Color-211-Accenture-Color-27-Apex-Color-38-Permiso-Color-39-Hatch-Color-22-Forrester-Color-31-Salesforce-Color-23-Manulife-Color-26-Narrative-Science-Color-24-Marriot-International-Color-219-Damac-213-Willowtree-Color-212-Fantasy-Color-216-Nokia-Color-321-intel-Color-246-Philips-Color-248-Telefonica-Color-244-Itau-Color-243-Bradesco-Color-242-MasterCard-Color-226-Wunderman-Thompson-Color-323-DDB-Color-220-BBDO-Color-224-Isobar-Color-225-Ogilvy-Color-211-Accenture-Color-27-Apex-Color-38-Permiso-Color-39-Hatch-Color-22-Forrester-Color-31-Salesforce-Color-23-Manulife-Color-26-Narrative-Science-Color-24-Marriot-International-Color-219-Damac-213-Willowtree-Color-212-Fantasy-Color-216-Nokia-Color-321-intel-Color-246-Philips-Color-248-Telefonica-Color-244-Itau-Color-243-Bradesco-Color-242-MasterCard-Color-226-Wunderman-Thompson-Color-323-DDB-Color-220-BBDO-Color-224-Isobar-Color-225-Ogilvy-Color-211-Accenture-Color-27-Apex-Color-38-Permiso-Color-39-Hatch-Color-22-Forrester-Color-31-Salesforce-Color-23-Manulife-Color-26-Narrative-Science-Color-24-Marriot-International-Color-219-Damac-213-Willowtree-Color-212-Fantasy-Color-216-Nokia-Color-321-intel-Color-246-Philips-Color-248-Telefonica-Color-244-Itau-Color-243-Bradesco-Color-242-MasterCard-Color-226-Wunderman-Thompson-Color-323-DDB-Color-220-BBDO-Color-224-Isobar-Color-225-Ogilvy-Color-211-Accenture-Color-27-Apex-Color-38-Permiso-Color-39-Hatch-Color-22-Forrester-Color-31-Salesforce-Color-23-Manulife-Color-26-Narrative-Science-Color-24-Marriot-International-Color-219-Damac-213-Willowtree-Color-212-Fantasy-Color-216-Nokia-Color-321-intel-Color-246-Philips-Color-248-Telefonica-Color-244-Itau-Color-243-Bradesco-Color-242-MasterCard-Color-226-Wunderman-Thompson-Color-323-DDB-Color-220-BBDO-Color-224-Isobar-Color-225-Ogilvy-Color-211-Accenture-Color-27-Apex-Color-38-Permiso-Color-39-Hatch-Color-22-Forrester-Color-31-Salesforce-Color-23-Manulife-Color-26-Narrative-Science-Color-24-Marriot-International-Color-219-Damac-213-Willowtree-Color-212-Fantasy-Color-216-Nokia-Color-321-intel-Color-246-Philips-Color-248-Telefonica-Color-244-Itau-Color-243-Bradesco-Color-242-MasterCard-Color-2
40-Visa-Color-238-STC-Color-310-Etisalat-Color-239-Dubai-Plan-2021-Color-345-Etihad-Airways-Color-222-Emirates-Color-25-KraftHeinz-Color-237-Sadia-Color-334-Nestle-Color-247-Unilever-Color-233-Mars-Color-228-Coca-Cola-Color-236-Pepsi-Color-215-Starbucks-Color-232-JJ-Color-231-Fedex-Color-214-Coors-Light-Color-230-Fiat-Color-317-Honda-Color-235-logo-Color-241-Volvo-Color-229-ESPN-Color-227-CA-Color-218-Terra-Color-240-Visa-Color-238-STC-Color-310-Etisalat-Color-239-Dubai-Plan-2021-Color-345-Etihad-Airways-Color-222-Emirates-Color-25-KraftHeinz-Color-237-Sadia-Color-334-Nestle-Color-247-Unilever-Color-233-Mars-Color-228-Coca-Cola-Color-236-Pepsi-Color-215-Starbucks-Color-232-JJ-Color-231-Fedex-Color-214-Coors-Light-Color-230-Fiat-Color-317-Honda-Color-235-logo-Color-241-Volvo-Color-229-ESPN-Color-227-CA-Color-218-Terra-Color-240-Visa-Color-238-STC-Color-310-Etisalat-Color-239-Dubai-Plan-2021-Color-345-Etihad-Airways-Color-222-Emirates-Color-25-KraftHeinz-Color-237-Sadia-Color-334-Nestle-Color-247-Unilever-Color-233-Mars-Color-228-Coca-Cola-Color-236-Pepsi-Color-215-Starbucks-Color-232-JJ-Color-231-Fedex-Color-214-Coors-Light-Color-230-Fiat-Color-317-Honda-Color-235-logo-Color-241-Volvo-Color-229-ESPN-Color-227-CA-Color-218-Terra-Color-240-Visa-Color-238-STC-Color-310-Etisalat-Color-239-Dubai-Plan-2021-Color-345-Etihad-Airways-Color-222-Emirates-Color-25-KraftHeinz-Color-237-Sadia-Color-334-Nestle-Color-247-Unilever-Color-233-Mars-Color-228-Coca-Cola-Color-236-Pepsi-Color-215-Starbucks-Color-232-JJ-Color-231-Fedex-Color-214-Coors-Light-Color-230-Fiat-Color-317-Honda-Color-235-logo-Color-241-Volvo-Color-229-ESPN-Color-227-CA-Color-218-Terra-Color-240-Visa-Color-238-STC-Color-310-Etisalat-Color-239-Dubai-Plan-2021-Color-345-Etihad-Airways-Color-222-Emirates-Color-25-KraftHeinz-Color-237-Sadia-Color-334-Nestle-Color-247-Unilever-Color-233-Mars-Color-228-Coca-Cola-Color-236-Pepsi-Color-215-Starbucks-Color-232-JJ-Color-231-Fedex-Color-214-Coors-Light-Color-230-Fiat-Color-317-Honda-Color-235-logo-Color-241-Volvo-Color-229-ESPN-Color-227-CA-Color-218-Terra-Color-240-Visa-Color-238-STC-Color-310-Etisalat-Color-239-Dubai-Plan-2021-Color-345-Etihad-Airways-Color-222-Emirates-Color-25-KraftHeinz-Color-237-Sadia-Color-334-Nestle-Color-247-Unilever-Color-233-Mars-Color-228-Coca-Cola-Color-236-Pepsi-Color-215-Starbucks-Color-232-JJ-Color-231-Fedex-Color-214-Coors-Light-Color-230-Fiat-Color-317-Honda-Color-235-logo-Color-241-Volvo-Color-229-ESPN-Color-227-CA-Color-218-Terra-Color-240-Visa-Color-238-STC-Color-310-Etisalat-Color-239-Dubai-Plan-2021-Color-345-Etihad-Airways-Color-222-Emirates-Color-25-KraftHeinz-Color-237-Sadia-Color-334-Nestle-Color-247-Unilever-Color-233-Mars-Color-228-Coca-Cola-Color-236-Pepsi-Color-215-Starbucks-Color-232-JJ-Color-231-Fedex-Color-214-Coors-Light-Color-230-Fiat-Color-317-Honda-Color-235-logo-Color-241-Volvo-Color-229-ESPN-Color-227-CA-Color-218-Terra-Color-240-Visa-Color-238-STC-Color-310-Etisalat-Color-239-Dubai-Plan-2021-Color-345-Etihad-Airways-Color-222-Emirates-Color-25-KraftHeinz-Color-237-Sadia-Color-334-Nestle-Color-247-Unilever-Color-233-Mars-Color-228-Coca-Cola-Color-236-Pepsi-Color-215-Starbucks-Color-232-JJ-Color-231-Fedex-Color-214-Coors-Light-Color-230-Fiat-Color-317-Honda-Color-235-logo-Color-241-Volvo-Color-229-ESPN-Color-227-CA-Color-218-Terra-Color-2

The Kind of Work I will Do with my Team

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design strategy

I will establish a design strategy at the very first begining of our relationship that aligns with your business constraints, aiming to maximize value and minimize costs. This strategy ensures that design functions fluidly within your organization's framework. Furthermore, I will diligently ensure the strategy's consistent implementation.

I will establish a design strategy at the very first begining of our relationship that aligns with your business constraints, aiming to maximize value and minimize costs. This strategy ensures that design functions fluidly within your organization's framework. Furthermore, I will diligently ensure the strategy's consistent implementation.

I will establish a design strategy at the very first begining of our relationship that aligns with your business constraints, aiming to maximize value and minimize costs. This strategy ensures that design functions fluidly within your organization's framework. Furthermore, I will diligently ensure the strategy's consistent implementation.

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brand identity

I will craft an exceptional brand identity, beginning with a standout logo, supported by extensive guidelines covering typography, color schemes, illustrations, photography, and tone of voice. These elements will be consistently applied across your products and marketing collateral, ensuring your startup shines uniquely among competitors.

I will craft an exceptional brand identity, beginning with a standout logo, supported by extensive guidelines covering typography, color schemes, illustrations, photography, and tone of voice. These elements will be consistently applied across your products and marketing collateral, ensuring your startup shines uniquely among competitors.

I will craft an exceptional brand identity, beginning with a standout logo, supported by extensive guidelines covering typography, color schemes, illustrations, photography, and tone of voice. These elements will be consistently applied across your products and marketing collateral, ensuring your startup shines uniquely among competitors.

Establishing the right tools and methods to create a living design system that works in multiple platforms and it’s synced with both development and design teams in an agile environment.

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product design

I will work hand-in-hand with the product owner, backend, and front-end engineers throughout the entire product release cycle. This collaboration includes designing screens and user journeys, creating clickable prototypes, developing a Minimum Viable Product (MVP), envisioning future enhancements, and ensuring the accurate implementation of the designs.

I will work hand-in-hand with the product owner, backend, and front-end engineers throughout the entire product release cycle. This collaboration includes designing screens and user journeys, creating clickable prototypes, developing a Minimum Viable Product (MVP), envisioning future enhancements, and ensuring the accurate implementation of the designs.

I will work hand-in-hand with the product owner, backend, and front-end engineers throughout the entire product release cycle. This collaboration includes designing screens and user journeys, creating clickable prototypes, developing a Minimum Viable Product (MVP), envisioning future enhancements, and ensuring the accurate implementation of the designs.

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ux research

I will dedicate time to thoroughly understand your specific industry, product, and target users. This commitment involves meticulously conducting user testing to examine detailed interactions with your product, engaging in comprehensive user interviews to gather insightful feedback, and rigorously testing various hypotheses to confirm their effectiveness and validity.

I will dedicate time to thoroughly understand your specific industry, product, and target users. This commitment involves meticulously conducting user testing to examine detailed interactions with your product, engaging in comprehensive user interviews to gather insightful feedback, and rigorously testing various hypotheses to confirm their effectiveness and validity.

I will dedicate time to thoroughly understand your specific industry, product, and target users. This commitment involves meticulously conducting user testing to examine detailed interactions with your product, engaging in comprehensive user interviews to gather insightful feedback, and rigorously testing various hypotheses to confirm their effectiveness and validity.

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website and marketing designs

I will meticulously craft a unified, engaging online experience to boost customer engagement and elevate your brand's presence. By designing an optimized website that efficiently converts visitors into customers, I will implement best practices and forge a strong digital presence. This strategy includes managing email, blog, social media, and crafting persuasive pitch decks for investors.

I will meticulously craft a unified, engaging online experience to boost customer engagement and elevate your brand's presence. By designing an optimized website that efficiently converts visitors into customers, I will implement best practices and forge a strong digital presence. This strategy includes managing email, blog, social media, and crafting persuasive pitch decks for investors.

I will meticulously craft a unified, engaging online experience to boost customer engagement and elevate your brand's presence. By designing an optimized website that efficiently converts visitors into customers, I will implement best practices and forge a strong digital presence. This strategy includes managing email, blog, social media, and crafting persuasive pitch decks for investors.

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design systems

I will develop a detailed framework on Figma, featuring assets, components, modules, and interaction patterns designed for reusability. This framework will act as the foundation for crafting a cohesive and smooth experience across various users and devices, enhancing design efficiency and acting as a crucial conduit between design and development.

I will develop a detailed framework on Figma, featuring assets, components, modules, and interaction patterns designed for reusability. This framework will act as the foundation for crafting a cohesive and smooth experience across various users and devices, enhancing design efficiency and acting as a crucial conduit between design and development.

I will develop a detailed framework on Figma, featuring assets, components, modules, and interaction patterns designed for reusability. This framework will act as the foundation for crafting a cohesive and smooth experience across various users and devices, enhancing design efficiency and acting as a crucial conduit between design and development.

Establishing the right tools and methods to create a living design system that works in multiple platforms and it’s synced with both development and design teams in an agile environment.

Some
FAQs

How do you charge for your services?
I operate on a monthly subscription model, powered by Stripe, allowing payments to be made conveniently using a credit card.
Where is you and your team located?
Across the world, working remotely within any timezone.
What languages do you speak?
English, Portuguese and Spanish.
With how many startups do you work at the same time?
Not more than 3, because otherwise I wouldn’t have the time to properly focus on each.
How do you quantify your work?
You choose a fixed number of design service hours per month in 80-hour increments, and I will ensure to execute those hours efficiently between me and my team. You can always scale up or down.
I'm skeptical hiring a studio. How do you differentiate yourself from a studio?
There are no account managers, no need to schedule meetings days in advance, and no formal fluffy presentations or emails for agreements or recaps. It's like working directly with me embeded on your team as a full-time designer, but supercharged.
Do I need to deal with your team?
Only if you want to. Usually, the communication is handled all by myself, in order to save you time. My goal is for you to not have to worry about design, while I take care of everything.
How do you handle communication?
I can integrate into your preferred communication tool of choice, acting as if I were a full-time employee, ready to communicate at any time.
How many meetings can I have?
After we agree on a design strategy, we can have as many meetings as are needed in order to execute the strategy properly.
Can I hire your team directly?
Yes you can, for a negotiated fee.

Some Awards

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Awards-clio
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Awards-webby
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Some Latest Designs

Damac Properties Website
Damac Properties Website
Damac Properties Website
Damac Properties Website
Damac Properties Website
Damac Properties Website
Damac Properties Website
Damac Properties Website
Damac Properties Website
Budget Planner
Budget Planner
Budget Planner
Budget Planner
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